Hello!

Welcome to Yearbook Butler School, a hub for Yearbook Creation Teams looking to bring their school yearbook publication to market annually. I'm Jonathan Hopkins, your dedicated Yearbook Butler here to assist you every step of the way. As you navigate through this virtual space, keep in mind that my contact information will always be available at the bottom of each page for any assistance you may need.


Follow the links below and complete the activities on each KPI (Key Performance Indicator). Best practice is to have your Junior Editors complete for incoming Publication Year

A Letter, to whomever it may find,


I created this website (Data Analyzing EST. 2018) in collaboration with Eastern Pennsylvania Yearbook Advisers (Go North Atlantic Region Renaissance) and a few forward minded Jostens Representatives. The content is a live working document designed to enhance the value of Yearbook Programs by focusing on it's 3 key benefactors, The Yearbook Team, The Yearbook Audience, and the Yearbook Copyright (Important in that order). All of the language is crafted toward the perspective of a Team of Junior Editors on how to Plan, Manage, and Execute their Senior Year Yearbook.


A message to All Advisers - Whether this is your first year or your 20th year. Whether we work together or not. If you've read this far, THANK YOU! You are a HERO in your community for taking on the Yearbook Program!


A message to Seasoned Advisers -So many people enjoy the luxury of Yearbook while never understanding what a massive undertaking it truly is. I hope YearbookButler.com can help enhance your experience as a Yearbook Adviser.


A message to New Advisers - Be prepared to feel like an un-sung HERO! As previously mentioned, many enjoy the Yearbook but so very few experience the burden of creating it! Please collect all Annual Yearbook Creation material from previous Yearbook Adviser and lets get started!


While some of the language is Jostens Experience specific, many of the tools and resources within the site are Cross-Publisher Tools & Resources. YearbookButler.com, when completed, should result in a series of printable documents that when combined create a (Insert Publication Year) Yearbook Butler Bible, that will help organize the chaos during the darkest of days of each Annual Yearbook Creation Cycle. Consider this the 2025 Yearbook Butler Bible.


A message to 2025 Senior Editors - Congratulations on recieving the privelage to represent your Yearbook Audience and the Offical Historical Record of the Communities within. The Key Performance Indicators (KPIs), are designed specific to CAREER PATHS. The fundamental process of each KPI will lend itself  directly to applicable skillsets that will hopefully serve you well in your future endeavors. Please keep arms and legs inside the ride at all time. Enjoy the photographs of my family and our adventures!


When you are prepared to begin, please return to the KPIs above and begin completing activities.



Sincerely,

Your Yearbook Butler

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